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How your business can make the most of every holiday

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Businesses and nonprofit organizations should always be thinking outside of the box to better serve and engage their customers and target audiences. A great way to do that is by using holidays – Mardi Gras, St. Patrick’s Day, etc. – to say thank you. Here are some tips:

• Offer a special or a discount for customers who visit in holiday colors.

• Share a social media post sending good wishes to your followers.

• When appropriate, host a holiday party or happy hour for your supporters.

Holidays are always a great time to thank your customers and supporters. Don’t miss out on that opportunity!

Mariah Weinand, Gambel Communications

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