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Getting to Know New Orleans Area Adults 50+


Americans are working longer, living longer and enjoying life longer. Baby Boomers are breaking stereotypes. In fact, adults 50+ now control over 70% of our nation’s wealth.

We took a dive into new research to learn more about adults 50+ in the New Orleans area. The biggest takeaway was that almost 40% of the New Orleans Metro area adult population fits into the Secure and Mature segment, meaning they are 50+ with a household income of over $50,000.

Learn more about their lifestyles including:

  • Aging in Place and Environmental Consciousness
  • Staying Active
  • Generation DIY
  • Digital Behaviors

See the infographic.

Local Louisiana Marketing Blog, TEGNA Local Louisiana

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The New Orleans 100