For more than 30 years, local audiences have enjoyed “Louisiana Made, Louisiana Proud” campaigns. More than 450 companies and organizations have used this marketing format to tell their unique brand’s story. WWL-TV’s marketing program was started to encourage local business development when Louisiana was in the middle of the oil and gas crisis in the 1980s and immediately resonated with our audience.
Today, “Louisiana Made, Louisiana Proud” helps foster civic pride through image-oriented vignettes designed to highlight local companies, organizations, products and services. Watch them all in this vault celebrating 30 years of “Louisiana Made, Louisiana Proud” campaigns.