In New Orleans, we’re lucky to host a special brand of innovators who specialize in health care. These researchers focus on scientific study and technologies that have practical use for our community.
So how can these go-getters find the best investors to bring their ideas to market? Innovators often struggle to commercialize their ideas because they focus too much on explaining their ideas, rather than the monetization of the product and its return on investment.
Investors are interested in a business plan more than the idea itself because they will assume an idea has legs if you’re pitching them.